It had to happen. For years, the Wheaties slogan – "breakfast of champions" — has been invoked by beer lovers who pop open an adult beverage before noon. Now the cereal company is putting its name and logo on a beer.
That beer is called HefeWheaties, the result of a collaboration between two Minneapolis companies: cereal-maker General Mills and brewer Fulton Beer. As the name implies, the beer is a hefeweizen, the German style that relies on wheat for its base.
Originally published on Thu August 13, 2015 11:01 pm
Listen to the Story
The sun hasn't been up long in Kingfisher, Okla., but it already feels like it's burning. Trucks are moving wheat as people try to get their work done early. It looks like business as usual for a hot summer day an hour northwest of Oklahoma City.
Henry Senn, Jim Willms and Bill Stolz come to CHS Plains Partners, the local grain elevator, just about every day to share stories from the good old days and talk about wheat prices.
Copyright 2015 NPR. To see more, visit http://www.npr.org/.
ROBERT SIEGEL, HOST:
To make sense of the international reaction and China's motives for what it's doing with the yuan, we turn to NPR's Frank Langfitt in Shanghai. And first, Frank, why are markets around the world reacting so negatively to this?
The Indian government is seeking $99 million in damages from Swiss food and beverage giant Nestle over a recent food scare involving the Maggi brand of instant noodles that are a household staple in India.
The class action, filed late Tuesday before India's National Consumer Disputes Redressal Commission, accuses Nestle of "gross negligence, apathy and callousness."
For the second-straight day, China has allowed its currency to take a sharp drop, sparking another round of falling stock prices internationally. The decision to devalue the yuan has shaken investors who fear a currency war and question the health of China's economy, the second-largest in the world.