Two months ago, the popular political blogger Andrew Sullivan left the comfortable world of big media and struck out on his own. His bold new plan: Ask readers to pay $19.99 a year or more to subscribe to his blog.
"It was either quit blogging, or suck it up and become a businessman," he told me.
The usual way bloggers make money (if they make money at all) is to sell advertising. But Sullivan figured he could get his devoted reader base to pay. Within the first week, he'd raised half a million dollars. By the end of about two months, the total had crept up to $625,000.
The stock market's long climb from its recession bottom has some people concerned it may be a bubble about to burst — a bubble artificially pumped up by the Federal Reserve's easy-money policy. That's led to calls — even from within the Fed — for an end to the central bank's extraordinary efforts to keep interest rates low.
Every year, the South By Southwest music, film and interactive festival gets larger, and navigating the blur of panels, parties and shows gets more daunting. The girth of it all is enough to keep many SXSW old-timers away from Austin this year.
Look around your kitchen table and you'll see the work of Ambassador Ron Kirk. He's the United States Trade Representative, which is a cabinet-level position, and he's negotiated trade deals all around the world. Host Michel Martin talks to him about why he's choosing to step down from his post and the importance of U.S. trade.