When the United Kingdom voted to leave the European Union last month, the seaside town of Port Talbot in Wales eagerly went along with the move. Brexit was approved by some 57 percent of the town's residents.

Now some of them are wondering if they made the wrong decision.

The June 23 Brexit vote has raised questions about the fate of the troubled Port Talbot Works, Britain's largest surviving steel plant — a huge, steam-belching facility that has long been the town's biggest employer.

Solar Impulse 2 has landed in Cairo, completing the penultimate leg of its attempt to circumnavigate the globe using only the power of the sun.

The trip over the Mediterranean included a breathtaking flyover of the Pyramids. Check it out:

President Obama is challenging Americans to have an honest and open-hearted conversation about race and law enforcement. But even as he sits down at the White House with police and civil rights activists, Obama is mindful of the limits of that approach.

"I've seen how inadequate words can be in bringing about lasting change," the president said Tuesday at a memorial service for five law officers killed last week in Dallas. "I've seen how inadequate my own words have been."

Mice watching Orson Welles movies may help scientists explain human consciousness.

At least that's one premise of the Allen Brain Observatory, which launched Wednesday and lets anyone with an Internet connection study a mouse brain as it responds to visual information.

The FBI says it is giving up on the D.B. Cooper investigation, 45 years after the mysterious hijacker parachuted into the night with $200,000 in a briefcase, becoming an instant folk figure.

"Following one of the longest and most exhaustive investigations in our history," the FBI's Ayn Dietrich-Williams said in a statement, "the FBI redirected resources allocated to the D.B. Cooper case in order to focus on other investigative priorities."

This is the first in a series of essays concerning our collective future. The goal is to bring forth some of the main issues humanity faces today, as we move forward to uncertain times. In an effort to be as thorough as possible, we will consider two kinds of threats: those due to natural disasters and those that are man-made. The idea is to expose some of the dangers and possible mechanisms that have been proposed to deal with these issues. My intention is not to offer a detailed analysis for each threat — but to invite reflection and, hopefully, action.

Alabama authorities say a home burglary suspect has died after police used a stun gun on the man.  Birmingham police say he resisted officers who found him in a house wrapped in what looked like material from the air conditioner duct work.  The Lewisburg Road homeowner called police Tuesday about glass breaking and someone yelling and growling in his basement.  Police reportedly entered the dwelling and used a stun gun several times on a white suspect before handcuffing him.  Investigators say the man was "extremely irritated" throughout and didn't obey verbal commands.

It can be hard to distinguish among the men wearing grey suits and regulation haircuts on Pennsylvania Avenue in Washington. But David Margolis always brought a splash of color.

It wasn't his lovably disheveled wardrobe, or his Elvis ring, but something else: the force of his flamboyant personality. Margolis, a graduate of Harvard Law School, didn't want to fit in with the crowd. He wanted to stand out.

Montgomery Education Foundation's Brain Forest Summer Learning Academy was spotlighted Wednesday at Carver High School.  The academic-enrichment program is for rising 4th, 5th, and 6th graders in the Montgomery Public School system.  Community Program Director Dillion Nettles, says the program aims to prevent learning loss during summer months.  To find out how your child can participate in next summer's program visit Montgomery-ed.org

A police officer is free on bond after being arrested following a rash of road-sign thefts in southeast Alabama.  Brantley Police Chief Titus Averett says officer Jeremy Ray Walker of Glenwood is on paid leave following his arrest in Pike County.  The 30-year-old Walker is charged with receiving stolen property.  Lt. Troy Johnson of the Pike County Sheriff's Office says an investigation began after someone reported that Walker was selling road signs from Crenshaw County.  Investigators contacted the county engineer and learned signs had been reported stolen from several roads.

Pages

Detroit Three Look To Revive Their Luxury Brands

Dec 24, 2012
Originally published on December 24, 2012 7:19 pm

GM, Ford and Chrysler are turning their focus to selling luxury cars — something they haven't succeeded at in decades. They're hoping that success in the competitive but lucrative luxury sector will signal that the U.S. auto industry's comeback is complete.

"If you've fallen from the luxury space and the reputation of the brand has been damaged, you have to now go out and make dramatic changes," says Marshal Cohen, a retail analyst who specializes in luxury. "You have to really clearly articulate to the consumer the reasons why this is a luxury product."

He says to regain luxury status, a company has to not only improve the quality of its products, it has to change the minds of consumers.

"And sometimes that can take a long time, particularly with a product like an automobile that has low frequency — you don't go out and buy an automobile every couple of weeks like you do some fashion items or some footwear products," Cohen says. "So it makes it a little bit more challenging to go out and change the image of the brand and you have to have the consumer become the billboard or your spokesperson to help you do that."

This is important because the luxury car represent huge profits. Lincoln, which is owned by Ford, is trying to rebrand itself. The company recently changed its name from just Lincoln to Lincoln Motor Co. And it's introducing new cars meant to shake off its stodgy image.

Cadillac, which is owned by GM, has introduced a new car, the ATS, which is meant to compete with the Europeans.

Michelle Krebs, an analyst with Edmunds.com, says luxury is vital to the future of the American car companies.

"It's important globally. Cadillac is ramping it up in China, which is a huge luxury car market," Krebs says. "If you're going to go into emerging markets like that, where wealth is building, you gotta have luxury brands. Those markets are very sensitive to the image of those brands."

None of the American brands make into the top five for sales or ratings. Cadillac may have an image problem, but the name Cadillac still has a meaning. Say something like "He's the Cadillac of radio reporters," you know what that means.

Krebs says it's much harder for Ford to turn the Lincoln brand around.

"It was always clear what Cadillac was. Everybody knows the El Dorado from the 1950s — and the kind of cutting-edge design and always ahead on technology," Krebs says. "What is Lincoln? I mean, that's a challenge."

Apparently the executives at Lincoln aren't 100 percent sure either.

Lincoln Motor Co. turned to social media and to Jimmy Fallon, who's 38, to get young buyers. In an ad campaign for the new MKZ, Lincoln hired the comedian to encourage and curate tweets about road trips.

"What they're going to do is — and I don't know why — they're going to put all of this into a commercial," Fallon says in a video about the campaign, called #steerthescript.

While the American luxury-car makers figure out what their images will be, the Japanese and European automakers already have a place in the minds and garages of consumers.

Detroit carmakers have solved a lot of serious problems in the past few years, including reducing labor costs, turning profits on small cars and improving quality. But, Cohen and Krebs say, selling luxury cars might be the hardest part of the turnaround.

Copyright 2012 National Public Radio. To see more, visit http://www.npr.org/.