Uber and Lyft are fighting, on the same side, to make sure their drivers remain independent contractors — not employees entitled to benefits. So far, no court has compelled these ride-hailing companies to change that. But out in the free market, they're facing an unexpected battle: a new startup that's prepared to offer drivers full employee status.
Juno is not a scrappy, rinky-dink kind of startup. Its headquarters are in the tallest building in the Western Hemisphere, 1 World Trade Center, on the 47th floor. There's a majestic view of the Hudson River.